The so-called “high priest of postmodernism,” Jean Baudrillard evolved from a Marxist-inflected critical commentator of the affluent society to an ambiguous position that can be described either as a bleakly lucid perception that is resigned to the omnipresence of the society of spectacle, or as a horrified fascination with the shallowness of a postmodern society where the sign has become a simulacrum that signifies nothing.
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A few years ago I ditched Facebook for the seductive promises of Twitter. I took the distinction between the two to be fundamental, that we were plagued by the ignorance of our friends on Facebook, but benefited from the wit of strangers on Twitter instead. However, in time this distinction turned out to be merely skin-deep. It took me a while to admit that both forms of social media were already compromised by the very nature of digital communication. Continue reading Get Off Facebook!